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Research Made Easy
We won't just dump the data we acquire for you on your desk!
We can help feed it back into your business strategies and planning mechanisms to ensure results to support competitive advantage
Market Research should never become a box ticking exercise! It must add value to your business objectives. That's why 16 to 24 Market Research listen to everything you are looking to achieve and tailor support to you, after all, one size doesn't fit all.
Making the insights we obtain, priceless!
Specialists in the opinions
of young
people
As a full research agency, we are experts in all things research.
* Market Research * Customer Insight Specialists * Prospective Customer Insights * Customer Experience Strategies * Sales Support Through Insights & Data * Data Analysis & Story Telling * Industry & Sector Insights * Product Testing & Development * Opinion Polls & Sound bites * Competitor analysis * Mystery shopping & Investigations *Planning Consultation and Local Impact Responses * Customer Immersion Sessions, Think Tanks & Focus Groups *Psychological & Scientific Research
Specialising in the collection of information from all demographics with an expertise in the opinions of young people.
We are currently working on some exciting pieces of research with Key stage 1 & 2 aged children with a larger than average sample size.
Ironically, we have also completed research talking with retirees aged 60+ and have developed a fantastic network of willing participants within the age range of 60 to 100.
We provide end to end Market Research from design stages to data analysis, delivery and everything inbetween. Our methodoligies are extensive and as such ensure you projects are a successs and you get all the data you need.
We also have specialism in other hard to reach quotas whereby we have a large pool of willing participants in such areas as: Financial Sectors, Farming & Agriculture, Legal Services, Medical Practitioners, Entertainment Industry, Minority Groups and Business Owners. We actively recruit and develop long standing relationships throughout the year and not just when a project comes in. This gives us a fantastic head start.
We all know that quotas involving the opinions of young people can be amongst the hardest to achieve. Whatever your research type or industry, we have developed a global network which allows us to speak freely, honestly and effortlessly with people aged 16 to 24. Our U.K network is so extensive, we can speak with young people based anywhere about anything you need to know.
Our truly unique approach to talking to young people, the leaders of tomorrow, has yielded us unprecedented success in talking to this demographic and providing the information our clients need: on time, every time.
16 to 24 Market Research, enabling your clients to ask young people questions and obtain data they didn't think was possible
Contact Details
16 to 24 Market Research is part of the ULIA group. United Life Is Awesome
Anyone can sell something but what do they do to support their customers afterwards? What do they have in place when things don't go to plan or they have I.T or supply issues that impact their customers? Having G.I.W.C.C.I accreditation means we have things in place so that you are always communicated with and looked after no matter what happens.
A better way to engage participants
Face 2 Face
With extensive field work teams we absolutely love F2F. CAPI experts, we often take other methods, CATI & Online, out to the people, giving us the edge when getting participation.
CATI & WATI
Our outbound & inbound research teams can cope with any size project, big or small.
Market Research made easy.
Online, Email, App, Social Media, Databases
We have programmers and expertise to gain engagement through modern digital methods. We have an extensive database of willing participants in hard to reach sectors.
In Depth Interviews (IDI)
In depth interviews or IDI's as they are known, are a fantastic way to get quality insights from the demographic you want information on. Ordinarily conducted individually on a one to one basis, IDI's really explore in granular detail, the subject matters that mean a lot to you and those who are participating in the study. They not only gain you insights into consumer attitudes but can also identify subconscious thoughts and a persons true emotional response to a particular subject. At 16 to 24 Market Research we have dedicated IDI teams who are trained in making people feel at ease, comfortable discussing any subject and know how to get honest information from participants.
Supporting Market Research Companies to achieve those hard to hit quotas
16 to 24 Market Research offer end to end market research services via an array of methods to ensure you get the data you need from the young people of the world. Our primary focus is often on the opinions of young people and as such we regularly take on just that quota from Market Research companies, so that their resource can be best spent on achieving everything else. Safe in the knowledge that we will deliver quality data their client needs; on time, every time.
We have a large database of willing participants from other hard to reach sectors such as: Financial, Farming & Agriculture, Legal Services, Medical Practitioners, Entertainment Industry, Minority Groups and Business Owners. Our database of participants is extensive, so no matter what data you're struggling to get, there's a good chance we've got it covered.
The Challenge
We all know that some quotas are just hard to achieve and can often make a nice easy project stressful. Chuck in some curve ball screeners and things get even more difficult. We also understand the demands of our and your clients, appreciating that these things can sometimes change mid project just to challenge us all that bit further.
What we don't like seeing is clients HAVING to change what they want to see as a result of market research companies struggling to get hold of the desired respondent. This is where we step in so that this doesn't need to happen. Putting you at ease when we arrive to support, our extensive networks within the education system and beyond, means we can take your projects direct to the people and collect the data you need by whatever method you or your client require.
Transcription, Verbatim and Translation Services
At 16 to 24 Market Research we are able to offer a comprehensive range of services when it comes to transcribing audio files, recording Audio or transcribing verbatim. We also translate Audio and written responses from any language to any language. So whatever you need, we've got it covered.
For Your Business
Whether your project is considering a start up business, releasing a new product range or you are a well established organisation, It is important to carry out honest, unbiased, reliable market research. It is crucial that you are investing your time and money on the right things and your customers are happy with the direction you're heading with products and services. Customer insight is vital to your businesses success and decision making.
At 16 to 24 we have an array of methods and approaches along with the expertise, to get the data you require so that you make the best decisions for you, your business and your customers. Whatever your objectives, be it Sales & Marketing, Customer Experience, In-house auditing or mystery shopping, we won't just dump the data on your desk for you to sort. We will help analyse findings and feed them back into your business strategies to ensure that the insights gained add real value to your organisation.
Poor sales or performance?
Things not going how you want or expected?
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Blurred Lines
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Birthday Sparks
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Fashion Magazine
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City skyline
When business performance isn't going to plan and sales are not where they were expected to be or need to be to pay the bills, carrying out extensive market research is a game changing moment. Using an array of methods 16 to 24 Market Research will speak to your existing and prospective customers and find out why your sales aren't where they should be! Using the data we collect, and with our support, you can then strategise to make positive changes to what you are doing.
As part of the ULIA Group we can also have sales experts contact you from the company ULIA (United. Life. Is. Awesome.) to help you improve performance across the board. With extensive sales expertise they can help with all aspects of improving your sales function. From sales planning, strategies for recruiting the right people, to training and development of those already in place.
Product Testing, Branding & Packaging, Opinion Polls, Mystery Shopping, Focus Groups & Think Tanks, Planning Permission Consultations
Product Testing
When making changes or bringing a new product to market it is important to conduct research into peoples opinions. What people think is an essential tool in making key decisions about the product and how best to market it. Which flavours, colours, scents do your potential customers prefer? Which demographic is actually loving what you do? Does your product deliver on the promises it claims to make? When your product is tested blindly (and not so blindly) against your competitors what do people think and how does it compare?
Non bias, honest, product testing is how it should be done. Remember, facts don't care about your feelings so embracing this means you'll create the best products you possibly can.
16 to 24 Market Research have the experience and know how to get you all the data needed to make a success of what you're doing.
Branding & Packaging - Feedback and Opinions
Whether you're new to the market and want to establish the best company branding, bringing a new product to the market place or simply revamping existing packaging, having your customers and potential customers opinions is so important to achieve what you set out to accomplish.
Failure to nail it first time can cost a fortune in having to go again until you do. Spending the time in the initial stages understanding the views of the consumer not only saves you money going forward but it makes you money as you create a brand that people love and trust.
Opinion Polls
Opinion polls are great for establishing very specific opinions on very specific subject matters and are a great tool for collating data to assist in stakeholders decision making.
Focus Groups & Think Tanks
In order to develop products and services Focus Groups & Think Tanks are an invaluable method for getting input and insight into what you are looking to achieve. These highly focussed sessions can really get granular information, ideas and opinions from those that matter and influence how well your business or project will succeed.
Mystery Shopping
In order to ensure you are delivering world class customer performance it is essential to have quality check processes in place which includes periodic, 3rd party non bias analysis. Mystery shopping is an excellent way of assessing the customer journey and can identify training requirements, process inefficiencies alongside a general overview of what works well and what needs tweaking. We provide comprehensive reporting and data analysis. As you're unique, we taylor the mystery shopping experience to what it is you do and your businesses key values, exploring what your ideal customer journey should be. Having an issue with a particular store or function? We can investigate this for you thoroughly and comprehensively with no stone unturned. Providing you with root cause analysis, suggestions for improvement and evidence to take to key stakeholders or disciplinaries.
Planning Permission Consultations
In order to get your planning consent across the line it is imperative that you consult the local community in which the development is happening. Regardless of the size of the project, speaking to those within the area is essential. We have supported many projects be it a single story extension to large-scale residential or commercial developments.
Our friendly and charismatic market research experts will ensure that everyone is fully engaged with a professional upbeat and positive manner, with swathes of enthusiasm for the project you are undertaking. Through discussions with you and understanding the local councils requirements and concerns we will structure specific fact finding information pertinent to what you need. Using an array of methods we ensure that it is unlikely you will be asked for additional information saving you time and money.
For larger scale projects & developments we offer a full consultation service for: the local community, investors, joint venture interest and other 3rd party interests when relevant. We apply the same levels of professionalism, enthusiasm and positivity to all that we do.
We can deliver this information in array of formats from raw data to video graphical presentations. We can also present the data to key stakeholders.
Speaking to your existing or prospective customers how you'd want to be spoken to!
Receiving honest unbiased opinions of your existing customer base is essential in ensuring repeat business and offering an amazing customer experience. Your decision making processes should always consider the views and opinions of your existing & prospective customers. We can deliver insights that can help you formulate strategies across your business to ensure the perfect customer experience, improved sales& marketing performance and that you are investing your money in the right things.
We pride ourselves on understanding the needs of your customers or future clients and approach them as if they are a family member. Always polite, always courteous and understanding that their time is the most valuable commodity there is. We will represent you impeccably ensuring that we become an extension of you, delivering world class customer interactions.
We have robust and extensive quality control measures and personnel in place to ensure that we are doing the right things all of the time and that the data we are collecting is of the highest quality and the best it can possibly be.
We store data in such a way that exceeds regulatory and compliance requirements and have a dedicated compliance team in place.
Story telling and data presentation
Whether you just want raw data or would like it presented using graphics or videography we've got your back. Let us know how and who you plan to present the data to and we can bespoke the story telling to ensure you impress those that count. We can even present the data to your intended audience, be it a few board members, client or entire workforce so you don't have to. We have great flexibility so can tailor deliver to suit your intended audience perfectly. We can support with full, partial and collaborative analysis of data & insights. This ensures full utilisation, and by feeding back into your businesses strategies and future planning, decision making can improve performance and ROI.
Sustainability & The Environment
16 to 24 Market research are committed to being environmentally aware and as sustainable as is possible with the aim to becoming carbon neutral.
We commit to planting new trees and wild flowers for the benefit of Bee's through www.treemendous.solutions every month of the year.
Why don't you head over to Treemendous and see how you can help fight climate change and offset your carbon footprint.
